One-Click Humanoid: Unitree G1 Hits Amazon US with a 'Convenience Premium'

In a move that further blurs the line between research-grade hardware and consumer electronics, Unitree Robotics has officially listed its G1 humanoid robot for sale on Amazon in the United States. The appearance of the G1 on a mainstream e-commerce platform follows the company's high-profile martial arts routine at the 2026 Spring Festival Gala, where dozens of the robots showcased advanced swarm coordination and athletic dexterity.

The Cost of Convenience

The G1 is listed on Amazon at a price of $17,990.00, sold directly by Unitree Robotics. This price point represents a notable "convenience premium" compared to purchasing through the company's official website. On Unitree’s direct store, the G1 is typically listed at $13,500.00, with shipping costs to the U.S. fluctuating between $300 and $1,200.

By utilizing Amazon’s infrastructure, Unitree appears to be targeting a segment of the market—startups, event/entertainment companies, or well-funded enthusiasts—who may prefer the familiar procurement and return protections of a domestic retailer over the complexities of international shipping and customs clearance. This strategy mirrors the G1’s earlier appearance on the Walmart website for $21,600, suggesting Unitree is testing multiple retail channels to find the optimal price-to-volume ratio.

"No Secondary Development" Caveat

Crucially, the version currently available on Amazon is explicitly labeled as the "No Secondary Development" model. Unlike the G1-EDU edition, which is designed for researchers who need to run custom code on a development computer (often an Nvidia Jetson Orin NX module), this base version functions primarily as a closed system.

According to the listing, users should expect:

• Hardware Specifications: A 127cm standing height, weighing approximately 35kg, with 23 degrees of freedom (DOF).
• Performance: Maximum knee torque of 90N.m and a battery life of roughly 2 hours.
• Sensors: Integrated depth camera and 3D LIDAR for navigation.
• Control: Operations are managed via a handheld remote control or a mobile app, likely utilizing the pre-set "applets" for tasks like dancing or basic walking.

The "No Secondary Development" restriction means that while the robot is highly capable out of the box, it is not intended to be a blank slate for AI training or novel manipulation research. Instead, it serves as a robust platform for those who want a functional, high-performance humanoid without the need for low-level programming.

Scaling the Humanoid Ecosystem

Unitree's retail expansion is a key component of its bid to dominate the global humanoid market ahead of its expected mid-2026 IPO. The company recently claimed the top spot in the industry's shipment wars, reporting over 5,500 units shipped in 2025. For 2026, CEO Wang Xingxing has set an ambitious target of shipping up to 20,000 units.

While the G1 has proven its durability in extreme conditions—including navigating sub-zero snowfields—and has even been deployed to build parts for other robots within Unitree's own factories, its arrival on Amazon signals a pivot toward mass-market visibility.

By making the G1 as easy to order as a laptop, Unitree is forcing a shift in how the world perceives humanoid robotics: moving them from the pages of academic journals to the "Electronics" category of the world's largest online store.